The Chosen is an online crew video contest for snowboarders that’s run through Facebook where style, creativity, and camaraderie reign supreme. Recently, Nike met up with the Tahoe Chosen crew out of Heavenly California and went behind the scenes to see what it’s like to shred at this legendary resort on a day to day basis.
Check it out.
Round 1 of The Chosen is about creating buzz and getting noticed through social hustle. The crew in each country with the most social buzz and ability to capture their style, creativity, and originality will be chosen by Nike to advance on 2/17/12.
Round 2 will open on 2/21/12 and the top country crews and wildcards will battle it for a 14 day period to earn the international vote. The 3 crews with the most votes on 3/5/12 will be chosen by the international community and advance to The Chosen Sessions.
The 3 final crews will be announced on 3/12/12, These crews will be flown to Austria to film an all new edit, documenting their travel, and riding experience during the Nike Chosen Sessions Slopestyle event week. On the final day of the event, the winning crew will be chosen by our Nike athletes to live like a pro.
Head Nike.com/chosen for more info.