Yes I know these are ads. Ads to sell boardshorts. For money. Money’s evil. Yes I know.

If these Quiksilver Moments clips weren’t so unbelievably well shot and cut, I’d never dream of such blatant ass-kissery (unless contractually obligated of course).

But they’re just so good. Craig Anderson’s clip was just released and dare I say it’s the best one yet.

This does beg an interesting question though. Do the motivations behind a work of art influence your perception of it? Does seeing the Quik boardshorts logo at the end ruin it? Or does sheer beauty outshine semantics?

Either way, the fact is these clips are unreal, and you should watch them now. Wether or not you buy anything is entirely up to you.

Craig Anderson Moments from Quiksilver Australia on Vimeo.

Dane Reynolds Moments from Quiksilver Australia on Vimeo.

Kelly Slater Moments – Fiji from Quiksilver Australia on Vimeo.

Kelly Slater Moments – Mexico from Quiksilver Australia on Vimeo.