Mr. Joe Sexton (or as I refer to him - Sexy Town) is back to donning Ashbury. They put out an edit welcoming back this urban ripper with a few clips of him shredding and giggling like a little school girl. Seems like a good fit to us.

Videograss filmer Joe Carlino sits down and talks shop on the latest Emporium Visit from Ashbury. Hear Joe get real about all the aspects of making a video, what audience they are making them for, and having a passion for filming, snowboarding, and dirt bikes.

A few friends of Ashbury have been stopping by their LA offices to chill out and have ended up answering a few personal questions. Jake Kuzyk and Pat Rumney were the first victims. Find out which dude appreciates Los Angeles and which one will only move there if he gets super rich.

Check out their emporium visits below:

Park City was recently taken over by a bunch of expert jib jammers for the Ashbury demo. No bull shit - just some old fashioned rail sliding. The crowd was feeling it and clearly got amped to ride after watching the Ashbury team hike, charge, and slay the set up. SNOWBOARDER was on the hill documenting every moment for you - see what T-Bird had to say about the action in PC:

Words: T Bird

Ashbury founders Lance Hakker, Mike Hakker and Nima Jalali really have something special. In that the current state of the snowboard industry is mostly comprised of conglomerates and corporations, and that's a good thing, because those brands stoke the flames for the little guys. The little guys like Ashbury in this particular case. The Goliaths put large amounts of money into the industry and allow the Davids to do their own thing and build their brand the way they see fit.

Full recap and photos...

Video courtesy of YoBeat:

Lets face it; the earth is sunny and if anything, only getting sunnier thanks to global warming. Eyeball protection is a critical part off getting the most out of life. Yet a void existed in the eyewear options available to us.

The few smart fellows recognized this void and took matters into their own hands. They made some goggles and put them on the faces of their friends (who happen to be the shred elite). Next thing you know, people are asking to buy said goggles and Ashbury is born. Soon sunglasses and a skate team were added, and now a few years later Ashbury adorns the heads of shredders from coast to coast who prefer to support a brand that's more about backlips than motocross tricks.

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