Etnies “Buy a Shoe Plant a Tree”

Not only does Etnies make some kick ass shoes but they do their part to save the planet.

Costa Rica is home to some of the most beautiful coastline and landscapes in the world, and Etnies is teaming up with a non- profit restoration foundation called La Riserva and a local tribe called the Maleku (known as “guardians of the forest”).

In honor of planting the first 150 rubber trees etnies owner Pierre-André Senizergues flew out some of his team members which included: Ryan Sheckler, Benji Weatherly, Kyle Leeper, Chris Del Moro and CJ Kanuha.

“For every Jameson 2 Eco shoe sold, etnies will plant a tree along Costa Rica’s Rio Sol biological corridor in what will become the etnies Rainforest.

The shoes are “constructed from worn-out bike tires and used rubber gloves to create the shoes’ outsole and recycled plastic bottles for their PET shoelaces.”

So Help Etnies build a rainforest and join them in their effort to plant more than 35,000 trees.Put so beautifully…
“One company, one shoe, one tribe, one foundation, one planet … one step at a time.”
Well said.
to learn more about the program Check out a video and more photos here

*Etnies owner, Pierre-André Senizergues with team riders Ryan Sheckler, CJ Kanuha and Chris Del Moro.

*photo’s courtesy of Etnies