Shock Doctor, Inc. Wins Big with Sponsored Racers


Medals won at Winter X Games 13 and overall top finishers at Rolex 24 at Daytona






MINNEAPOLIS, (January 28, 2009) -
Shock Doctor, Inc., a global brand leader in superior sports protection
products, today announces an exciting weekend of race results at two of
the largest showcases for powersports- the Winter X Games 13 in Aspen,
Colo., and the Rolex 24 at Daytona held at Daytona International
Speedway.



The Winter X Games continued to prove Tucker Hibbert is untouchable as
he snatched his third consecutive gold medal in snocross. After the
green flag dropped in the snocross finals, Hibbert never looked back,
leading all 25 laps of the race. Shock Doctor provides the unbeaten
racer with the protective gear, including The Eject Helmet Removal
System and Power Gravity 2 mouthguard, he needs to stay in the lead.
Hibbert also is working with Shock Doctor on product development for
Shock Doctor's line of Power Dry(TM) Gear Bag and Moto Lite compression
shorts continuing Shock Doctor's presence and development of new,
groundbreaking and patented technologies for powersport competitors.



Shock Doctor-sponsored Ski-Doo/BOSS Racing team members Robbie
Malinoski and Dave Allard both advanced to the finals at Winter X Games
13. It was Malinoski who came away victorious and grabbed the silver
medal in the snocross finals. Shock Doctor is the official protective
gear and sports bag sponsor of the Ski-Doo/BOSS Racing team.



"On behalf of Shock Doctor, I congratulate our sponsored athletes for
their outstanding performances at Winter X Games 13 and Rolex 24 at
Daytona," said Steven Coopersmith, Shock Doctor senior vice president
of marketing. "We're very excited about the continued success we've had
in the powersports arena with all of our Shock Doctor teams. If our
products can help these highly skilled professional athletes continue
to excel, just think what they can do for athletes at every level of
competition."



At the Rolex 24 at Daytona, Shock Doctor's racers also came away
victorious. Finishing first overall in the Daytona Prototype racing
series was Shock Doctor driver Darren Law of Brumos Racing. In the No.
58 Brumos Racing Porsche Riley, Law was joined by co-drivers David
Donohue, Buddy Rice and Antonio Garcia to give Brumos Racing its first
Grand-Am Rolex Sports Car Series victory since 2003. The win was
particularly thrilling, as not only was it the closest finish in the
47-year history of the event, but is also believed to be the closest
contested finish in the history of a major international 24-hour
endurance racing event. In additional victory news, Shock Doctor's
driver Patrick Long along with Jorg Bergmeister, Andy Lally, Justin
Marks and RJ Valentine of TRG finished first in the GT class.



In other exciting news from the Rolex 24 at Daytona, Shock Doctor would
like to congratulate additional key sponsorship team victories with top
finishes by Timo Bernhard of Penske Racing, Childress-Howard Motosports
Team, Banner Racing Team, Robin Liddell of Stevenson Motorsports,
Richard Westbrook of Farnbacher Loles Racing Team, Leh Keen and Richard
Westbrook of Farnbacher Loles Racing GT Team, Jim Lowel of JLowe Racing
Team, and Darren Turner of Krohn Racing Team.



"All of these recent wins continue to speak to the ability of our
team's athletic preparedness, skills and knowing how important it is to
have the right equipment backing them," said Coopersmith. "These
talented athletes are valued partners to support the Shock Doctor brand
in powersports and we look forward to following their success in future
competitions."



About Shock Doctor, Inc.

Shock Doctor is a global brand leader that uses innovative technology
and design to provide superior protection and enhanced performance for
people who are passionate about their sports. In addition to a full
line of patented, technologically-advanced mouthguards, Shock Doctor
offers a comprehensive line of innovative performance protection
products, including core protective gear for hockey, football,
baseball, soccer, martial arts and boxing; lacrosse and motorsports
equipment; and a full line of Power Dry(TM) Gear Bag Systems. Shock Doctor
products are used by athletes at all levels of competition. The company
is headquartered in Plymouth, Minnesota. www.shockdoctor.com