"Born in Hawaii and ends up a snow boarder...I think she's on the wrong board."
Legendary wild man, creative artist, and skateboarding genius Mark "the Gonz"
Gonzales is introducing his 2013 spring and summer collection with Adidas
The line will feature two Adidas signature style shoes, along with a handful of
shorts, polos, chinos, tank tops, and striped tees.
Never one to shy away from detail, the Gonz includes a hand-drawn cowboy on the
tongue tag of his red and powder blue shoes who says "Don't scratch my details."
He also adds his signature cartoon characters to his striped board shorts.
Click on photo gallery above to get a sneak preview of the goods.
Although summer is still in full swing, Element Eden has dropped some sneak peeks
into its fall wardrobe, which takes inspiration from the bohemian lifestyle and
includes patchwork shorts and jackets, flouncy t-shirts, and graphic dresses.
Click on photo gallery above to get a glimpse into the future. To get your own, go
Neff Headwear is helping to bring the '80s back--all thanks to its new line of '80s-inspired headwear, Neff Vision, which Neff is introducing at the ongoing U.S. Open of Surfing in Huntington Beach, California.
The collection is the newest addition to Neff's expanding brand and features four designs at less than $60 a pair, which means they won't break the bank.
The collection also features polarized lenses and acetate frames and will definitely help you stand out from the crowd.
Go "Back to the Future" in photos and video below:
Neff Vision from Neff Headwear on Vimeo.
Nothing beats a free concert, especially at one of the world's largest surfing events.
This year's U.S. Open of Surfing, held July 28 through Aug. 5 in Huntington Beach, California, will feature three nights of concerts sponsored by Nike, Hurley, and Converse. The concerts, which will be held from Aug. 1 until Aug. 3, will showcase the bands TV on the Radio, Grouplove, Best Coast, Toro Y Moi, White Arrows, Hindu Pirates, and Walk The Moon.
Each concert starts at the end of daily surf competition and is free and open for everyone.
More info here.
Los Angeles-based label COMUNE tips its hat to the Southern California lifestyle with this teaser video of their upcoming spring/summer 2013 line. Its styles will feature a mash-up of lightweight henleys, tanks, and pullovers with a balance of color, form, and function.
More sneak peeks of the look will be released in the upcoming months.
Check out video below: