Etnies highly successful project "Buy a Shoe, Plant a Tree" project is back for a second tour, and this time their headed to the Rainforest of Brazil.

They will support planting 100,000 trees within the Atlantic Rainforest's state of São Paulo throughout 2012. The one-for-one program plants a tree for every purchase of etnies Jameson 2 and Jameson 2 Eco men's and kid's shoes as well as girl's Caprice Eco and Circe Eco shoes.

The shoe company continues their efforts towards creating environmental awareness after last year's successful campaign in the Rainforesst of Costa Rica. Last years "Buy a Shoe, Plant a Tree" project gained enough consumer support to plant 35,000 trees on the Maleku reserve with the help from La Reserva Forest Foundation.

Check out last years video series from their efforts in Costa Rica.

Here's more info on their plan for this year in Brazil.

Over the last 500 years, Brazil's Atlantic Rainforest has been destroyed dramatically leaving only seven percent of its original cover today. Through agricultural production and urban development, millions of acres of trees have been tragically damaged, burned or cut down. etnies, a global action sports footwear brand, is stepping in by expanding its Buy a Shoe, Plant a Tree project to help reverse Brazil's deforestation. Through its partnership with Trees for the Future, a leading nonprofit organization planting trees worldwide through seed distribution, agroforestry training and in-country technical assistance, etnies will bring people together to make a difference in this area, one shoe and tree at a time.

Left to right: etnies' Spring 2012 Men's Jameson 2 Eco and Girl's Caprice Eco

etnies will support planting 100,000 trees within the Atlantic Rainforest's state of São Paulo throughout 2012. The one-for-one program plants a tree for every purchase of etnies Jameson 2 and Jameson 2 Eco men's and kid's shoes as well as girl's Caprice Eco and Circe Eco shoes.

"We play in our planet, and we need to take care of it," said Pierre-Andre Senizergues, CEO and Owner of etnies. "Through our Buy a Shoe, Plant a Tree project we are excited that everyone can come together to be a part of the solution - giving future generations the opportunity to see and experience the benefits these life-giving rainforests bring to the Earth."

Through its 2012 partnership with Trees for the Future, etnies' Buy a Shoe, Plant a Tree project will empower and educate students and indigenous groups of Brazil on how to restore their lands with the tree cover that once filled their country. Local students and native groups of São Paulo will be taught about environmental issues, how to produce tree seedlings and transplant trees. Together, these groups will plant 100,000 trees as part of the Buy a Shoe, Plant a Tree project. The planting begins in March 2012.

Every Tuesday Skateboarder Mag delivers 25 quick hitting questions with a member of the skateboard community. This week the Mag sat down with Anthony Shetler from Taunton, MA.

Switch ollie
Photo: Sean Cronan

1. Warm up trick:
Kickflip

2. Board graphic:
The Zered Bassett lobster board is epic.

3. Place to travel to:
Portugal with the Nieratko family

4. Person to travel with:
Brandon Westgate

5. 5Boro memory:
Sleeping on Steve Rodriquez' floor asking him about the skateboard industry.



6. Thing about the East Coast:

ALL I NEED is the East Coast www.allineedskate.com

7. Type of burrito:
No Problemo super chicken

8. Food:
Lobster

9. Musician:
Tupac

10. TV Show:
Cleveland Show

Questions 11-25

The 28-day, 1,705 mile adventure involving a skatepark floating down the Mississippi River known as Red Bull Mississippi Grind set sail on September 9th culminating with a three day celebration in New Orleans where the final ceremony was dedicated to Red Bull giving the skate structure to the city of New Orleans to help provide a skate park to the city.

All was going according to plan as plenty of guest pros including Luis Tolentino, Joey Brezinski, Ronnie Creager and Converse pro Kenny Anderson displayed their talents as the barged floated down the river. All was great, until the time came to donate the park to the city of New Orleans.

The main plan for the park was put in place at City Park, the largest park in New Orleans. But according to an interview with ESPN John Hopper, the park's chief development officer, is one of those who ultimately decided against installing a Red Bull park at this location.

"The offer was very nice and genuine. 'You want a skate park? We have one floating down the river.' What better place than the biggest public park in New Orleans? But it wasn't just the materials," Hopper explains. "We would have to get the site ready. Utilities. Bathrooms. Fence. And when we started putting all the numbers to paper, we quickly got into the multiple six-figures."

Hopper went on to say "Given the unfortunate fact that there is not a skate park in New Orleans proper, we know there is going to be a lot of demand for it. So we thought we would, quite frankly, be ill-serving the public," Hopper says. "The Red Bull park simply would not be big enough to meet demand. Then you have crowds and accidents."

It's difficult to understand why a city with plenty of skateboarders would not want to have some where for people to skate? Even though it may be small it's still something to skate.



One reader responded to an article in the New Orleans Times Picayune by saying "... I'm 32, have a "real" job, and still skate everyday. One of the people i skate with a few times a week is a doctor and for those of you worrying about the cost, the city doles out tons of money for basketball courts, soccer fields, hell even frisbee golf courses, and not one skatepark. This park is being donated for free by Red Bull, and you are still complaining about the menial cost of installing it? Maybe some of you people haven't noticed, but there are THOUSANDS of kids skateboarding in New Orleans, and MILLIONS skateboarding across the country."

He has a great point, but the city insist that though the park was donated for free, they are estimating the cost to range from $235,000 to $300,000, a sum that could decimate the budget for Phase I of the project. A skate park advocate for New Orleans Joey O'Mahoney says "The Red Bull skate park is prefabricated and doesn't have hybrid terrain," he said. "Every skate park should be unique, and New Orleans should have a world-class skate park that really fits the city."

For now, a simple gesture from Red Bull is proving to be more complicated than first thought. Let this be a lesson in life that nothing is as easy as it should be, even in a city known as the Big EASY. The skatepark has been disassembled and is being stored at the old brake tag station on North Jefferson Davis Parkway.

Stay tuned as this battle is not over.

How do you capture the true essence of a skateboarding legend who brought us the MegaRamp, pulled a 360 over the Great Wall of China, launched into a vert ramp from a helicopter, or dropped from the Hard Rock Hotel Guitar 82-feet above the Vegas Strip? Not sure, but we'll get our chance to find out how director Jacob Rosenberg portrays Danny Way in the new feature-length documentary "Waiting for Lightning." The highly anticipated film about the life of pioneering skateboarder Danny Way will make its debut at the SWSW Film and music fest in March.

Rosenberg and his team at Bandito Brothers have been hard at work on the biopic of Way's 20-year skate career and they recently released a preview of what fans can expect to see.



Rosenberg dropped out of high school to learn filmmaking from Plan B co-founder, the late Mike Ternasky, on landmark 1990s skate films such as "Questionable," "Virtual Reality" and "Second Hand Smoke," which featured a young Way. "His story allows us to tell a larger story about skateboarding," said Rosenberg in a release from Bandito Brothers.

The new documentary will have plenty of early teenage photos, video and audio of Way along with more recent footage and interviews from him and other legends like Tony Hawk, Rodney Mullen, Travis Pastrana, Mat Hoffman, Ken Block and Rob Dyrdek.

In addition to the trailer for the film, they released a 2 1/2 minute edit with no skateboarding footage instead a cast of Way's most influential people in his life attempting to describe Way in one word.

YouTube and Tony Hawk's production company, 900 Films teamed up to create the brand new Ride Channel featuring new and exclusive skateboard content every day. The content will consist of new shows involving tons of different skaters, producers and characters from within the skateboarding community.

Our first glimpse of the type of content we can expect comes from no other than the legend himself. Tony Hawk released his 2012 video part consisting of recent skate footage shot in California, Sweden and China.

At 43 years-old the Birdman reminds us why he's consider the greatest skateboarder of all time.