California is one of very few places where you can hit the racetrack all-day and wash off in the surf before sundown. And even fewer brands can supply you with the outerwear needed to do both.

For almost fifty years Alpinestars has outfitted hardcore riders and weekend warriors with gear that will last. If you've ever slipped on a pair of their Tech-7 racing boots or HD Boardshorts, you can tell that they're as serious as they say about designing this stuff "for the people that are capable of dedicating everything to sport, whether there is a championship involved or not."

Video: One Goal.One Vision.In Motion

Surfing has changed so much since 1954, when Greg Noll first began surfing on Oahu's North Shore. It's nice knowing that some things, like a durable pair of boardshorts, haven't strayed far from their original form.

When Billabong re-released a limited edition of Greg Noll's iconic black and white, striped trunks, Noll signed off on them-- literally-- as fit for the type of waves that he built his reputation surfing.

In his classic, bullish style, Noll stated, "When you slide down the face of a 25 foot wave, they're guaranteed not to blow the ass out, so if you do-- on that 25 foot wave-- you can bring 'em back and get another pair."



Greg Noll-60 from Billabong USA on Vimeo.

Adidas Skateboarding rented out a large warehouse in Paris this February for their creative skate event, 'The Obstacle,' which featured a massive skateable sculpture designed by Mark Gonzales and Rich 'Badger' Holland.

Gonzales was up to his usual shenanigans, along with pro riders Lucas Puig, Silas Baxter-Neal, and Benny Fairfax. There were also art displays, board demos , and skate lessons for the kids from the pros on hand.

Check out a video of 'The Obstacle':



photo courtesy of Sneakers.FR

Model, Elyse Taylor, has graced the cover of Vogue, walked the catwalk at the Victoria's Secret Fashion Show, and now has a limited edition swim collection with O'Neill. Elyse says of the new line, "My collection for O'Neill, which is inspired by my world travels as a model, features high-end fabrics and feminine details."