Hub360, the leading online marketplace and service provider for the action-sports industry and K-Five Board Shop, among the premiere surf, skate and snow retailers in the country, announced plans to develop an e-commerce website for consumers.
Backed by the growing demand for extreme sports products and information online, hub360 will develop a branded business to consumer e-commerce website for K-Five that will showcase content, news, events, promotions and products for extreme sports consumers. “Over and above the success of their retail stores, K-Five’s strategy to step up their online presence will further strengthen their brand, allowing for one-to-one relationship marketing, services and added customer loyalty,” said Dan McInerny, president of hub360.
The K-Five e-commerce platform is designed to deliver state-of-the-art features rarely seen in this, or any other industry. Through the use of animation tools, relationship marketing events and e-procurement shopping cart technology, visitors to the site will be fascinated by what they will see and do.
“We are excited about the opportunity to create a dynamic online experience for board sports consumers,” said Tom Schulz, president of K-Five. We have every intention to re-create what we have delivered in our stores via an authentic online presence that consumers can go to for all of their news, events, community, travel and product needs. There are only a handful of websites out there that can deliver on that promise.”
K-Five and hub360 bring over 40 years of combined experience in the Action Sports Industry. Developing a website that is relevant to the Action Sports community will be an exciting project that will be well worth the wait. The launch date is scheduled for May 1, 2003.