May 28, 2008: San Clemente, CA: Versasurf, makers of the waxless traction process, has named John “Shmoo” Shimooka, of Sydney Australia, as their new Director of International Business Development. Shimooka will also be versatile in the opening of Versasurf Traction locations in Australia later this summer.
Born and raised in Hawaii, Shmoo began his pro career at 17 after a long and successful amateur career in which he won two pro events before the age of 16. He went on the world tour and had successes in many countries including Japan, Australia, USA, and Hawaii.
Retired from the pros at age 30, Shmoo moved into the surf industry where he worked for 2 of the biggest companies in surf – Quiksilver and Oakley in sports marketing and athlete management.
He was very involved in the foundation and building process of Live Webcast for surfing which now reaches millions of homes on a regular basis. He worked as an anchor for Quiksilver commentary team, as well as hosting many charity events, ASP Awards Shows, TV shows as well as webcast shows globally.
In addition to Versasurf’s Director of International Business, he is also currently Director of Consolidated Sports Management Group, where he manages an impressive group of professional sports stars.
“I am stoked to be involved with Versasurf Traction, which I believe is a revolutionary product that is the best in non slip traction for surfing and other leisure craft like boats, jet ski’s, and standup paddle boards. Skies the limit with Versasurf Traction and as we like to say, we are always gaining traction! Count on it,” says Shmoo.