Skullcandy Press release: Mick Fanning, Welcome to the Skullcandy Team
Skullcandy is pleased to announce the addition of two-time (2007 and 2009) and current ASP World Champion Mick Fanning to its elite family of athletes. Skullcandy will become a seamless part of Mick’s pre-heat rituals by providing the highest quality of audio for the reigning champ as he continues psyching to his music before his heats.
Mick’s enthusiasm for the highest quality headphones made him a perfect addition to Skullcandy’s Surf Team, “I’m pumped to be on the Skullcandy program! I met up with the crew earlier this year and got a sneak peek of the new premium headphones and basically said, ‘You’re not getting ‘em back boys!’ Making it official was the next and only step. Ever since I got my hands on the Skullcandy product I’ve been loving the look and most of all the quality of the sound.”
Skullcandy global crew is thrilled with the addition of Fanning to the team. Rick Alden, CEO/Founder of Skullcandy, “We’re thrilled to have Mick on board with Skullcandy. He’s a fantastic athlete, a fierce competitor, and clearly passionate about his music. He embodies the spirit of Skullcandy, communicating our music message through surf and all sports. He’s an incredible advocate for the brand, and a huge addition to our surf program.”
Mike Carter VP of Global marketing also commented, “Fired up to partner with Mick, he’s a freak talent needless to say, and we all know he takes his music listening and sound quality very seriously. Micks pedal to the metal way of life fits the company culture perfectly, and because of his love of music and high standards for audio products we’re looking forward to future collaborative efforts with him.
Look for Mick’s continuing success in 2010, and psyching in the competitor’s tent with his new headphones. Expect highly anticipated signature product collaborations later this year.”
Check the video at skullcandytv.com
Skullcandy designs and constructs premium headphones, ear-buds, speaker docs, audio accessories, and other audio-enabled lifestyle products. Skullcandy also collaborates with top brands to integrate its speaker technology into products from snow helmets to jackets, beanies and bags. The Skullcandy family includes exclusive partnerships with: Roc Nation, a Jay Z founded music and entertainment company, Mix Master Mike, the National Basketball Association, and the Hard Rock Hotel and Casino in Las Vegas with branded Skullcandy stages at the Joint, Wasted Space, Rehab, and Friday night live.
Skullcandy’s roster of artists and athletes is amongst the most prolific in any industry, including rap czar Snoop Dogg; snowboarding legends Terje Haakonsen, Mark Frank Montoya and Devun Walsh; skate pros Lizard King, Theotis Beasley and Greg Lutzka; surf rulers Kai Otton, Kolohe Andino, the Gudauskas brothers, and Clay Marzo; as well as free-ski greats Tanner Hall, Kaya Turski, and Tom Wallisch Skullcandy gear is sold globally through top retailers, specialty outlets and can be viewed online at www.Skullcandy.com