Mirage Boardshort 2: Matrix
52 cameras, yes 52.
In collaboration with Timeslice Films, Rip Curl took on an ambitious bullet-time campaign shoot in Malaysia’s Sunway Lagoon Wavepool with surfers Mick Fanning, Stephanie Gilmore, Owen Wright, and Matt Wilkinson.
The revolutionary campaign captures surfing in a way never seen before, with the final visuals baring more resemblance to a fight scene from the famous Matrix movies than a promotional surfing video.
The two-day rental of Sunway Lagoon Wavepool allowed Rip Curl and Timeslice to operate in a more stable environment than the open ocean offers. The Rip Curl surfers were repeatedly towed into the machine-controlled waves by jetski and their operational space was determined by the 52-camera rig set up in the pool.
Behind The Scenes