Sofia Mulanovich: The New Face Of Latin Culture

Cover photos and feature articles in Tu Ciudad, Ocean Drive Espanol and the New York Times point to Mulanovich as the fresh-faced, healthy ambassador of both surfing and Latin culture

Cardiff-by-the-Sea, California (May 6, 2008) – A series of May issue magazine covers and newspaper stories feature Sofia Mulanovich as not only an ambassador for surfing in Latin America, but also the new face of Latin American youth culture worldwide. The current world leader on the women’s World Championship Tour is using the time off between WCT events to train in her native Peru, travel with friends and as evident in the recent coverage, handle interview and photo requests.

This month Mulanovich graces the cover of LA’s Tu Ciudad, is featured heavily in Sunday’s New York Times’ travel feature on Peru and will be a feature for Ocean Drive Español in the May, 2008 issue.

“It feels good to not only represent surfing, but also my country,” says Mulanovich. “These articles are encouraging because they show girls how to be healthy, have fun and try new things, while giving the general public more reasons to check out Latin America and Peru.”

Since becoming the first South American to win a world title in 2004, Mulanovich has helped to lift the surf culture in Latin America to new heights becoming the face of women’s surfing for the continent. Now as she again dominates the contest scene and has matured into an even more well-rounded surfer, Mulanovich is taking on her new role with grace.

In her New York Times’ feature on the exploding surf scene in Peru, Julia Chaplin says, “Much of the current craze can be traced back to 24-year-old Sofia Mulanovich, a Peruvian who won the World Surfing Championship Title in Hawaii in 2004 – a contest dominated by Australians and Americans.”

Mulanovich competes next on the Women’s World Tour at the Billabong Girls Pro Rio in Brazil, July 15-20th. Keep up-to-date on her latest happenings at aspworldtour.com or mosaicmanagement.net.

Sofia is supported by Roxy, Channel Islands Surfboards, Red Bull, Movistar, DaKine, Reef Footwear, and Lan.

About Mosaic Sports Management
Mosaic Sports Management is a leading athlete management agency, specializing in the action sports arena. Mosaic Sports Management focuses on the individual, the relationship, and the power of uniting the right people, the right ideas, and the right clients to create a positive whole.  For more information on the elite actions sports athlete represented by Mosaic Sports Management, please contact Tracy Gastelo at (760) 633-4200, tracy@mosaicmanagement.net or www.mosaicmanagement.net.