TransWorld SURF Business’ Huge Bag Of News

Billabong Odyssey Website Launched
Simply designed to provide viewers with news, video clips, participant interviews and general information, the Billabong Odyssey website is accompanied by a images from some of the best lens men in the world of big wave surfing.

An introductory section at the top of the home page contains a description of the current Odyssey location, which changes as the quest for the hundred foot wave moves to different regions around the world. Impressive Flash by Juxt Interactive complements the clear site navigation, without requiring time-consuming downloading for those viewers with slower internet connections.

The Home page features the latest Information, News, Video clip and Participant articles, directly linking to the full article and complete archive of content for each section. The Information section gives an up close look into the workings of the Odyssey. What the viewer reads here is the most recent information that Billabong Odyssey Project Director Bill Sharp passes on to all personnel involved in this milestone venture.

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Latest News is just that, containing up to date press releases and news articles as the Odyssey continues. Get the lowdown on Brian Keaulana’s Risk Technician course, held in frigid Pacific North West waters, that prepared participants for unexpected huge wave dangers.

The Participant section provides personality profiles and interviews with not only those surfers who ride the giant waves, but any person involved in the Odyssey. Watch for future profiles of the tow teams, including Shane Dorian/Ken Bradshaw, Ken Collins/Josh Loya, Darryl “Flea” Virostko/Shawn “Barney” Barron and Mike Parsons/Brad Gerlach.

The Video page has a free QuickTime plug-in available via an onsite link for those viewers who require it. Footage is from past and future expeditions, events, interviews, surfers and happenings around the world.

You can enter the site directly via billabongodyssey.com , through the billabong.com home page Odyssey link, or via links on surfline.com .

Reef Commandeers 737 Southwest Jet to Vegas
Reps need love, too. The economy is in recession and they are working their tails off to stay ahead of the competition. Well, the Reef sales reps got all the lovin’ they need on the final night of the Reef sales meeting.

Without knowing where they were going or why they were clad in supa’ freak disco attire, about 60 Reef employees and sales reps were handed a brown-bag Wahoo’s din-din, herded onto a shuttle bus and dropped off at the San Diego airport Monday afternoon to board a surprise flight to Sin City, USA. Little did the suckas know they wouldn’t return to San Diego until 7:30 the next morning.

Chanting “U-S-A” and “VEGAS! VEGAS!” throughout the terminal drew the attention of the National Guard, but after everyone was sufficiently “frisked”, the bar was open for pre-flight brewskies.

[IMAGE 1]The flight over to Vegas was like flying on the Austin Powers Jet and the turbulence was shaking more than the plane. After trying to enforce new federal aviation laws stating there is no standing in the aisle or dog-piling on the seats, the Southwest crew just smiled and handed over more beer tickets. Bless their hearts.

Upon arrival, only one “friendly-girl-who-likes-to-kiss-for-money” followed the crew from the airport to the Rum Jungle nightclub in Mandalay Bay. After witnessing Brett Favre strong-arm a potential sack and score a game winning Packers touchdown, the dance-o-rama began. There were booties shaking and hips gyrating for about six hours straight.

N’Sync band members were on the prowl for saucy mamas and found a few fans in the Reef customer service department. And that is all that can be said about thatÖ

[IMAGE 2]The night ended with a trip to the tables where Mandalay Bay was potentially put out of business by all the sharks in the group. After a riculously disgusting breakfast of rubber pancakes and cream of who-knows-what soup, the shuttle bus showed back up to take a bunch of delirious and mostly tanked group of freaks back to the airport.

The ride home was quiet except for one exceptionally boisterous marketing director whom apparently doesn’t get out much. After considering a “group” surf at south mission jetty, the crew decided on some sleep at the hotel instead.

Fernando Aguerre is predicting record sales increases over the next few months.

Wahine to Cease Publishing
Wahine Magazine publisher Marilyn Edwards has announced that the premier women’s action sports lifestyle magazine will cease publication with the start of the New Year.

However, Edwards confirmed that Wahine, Inc. will maintain the Wahine brand for publication through special issues, books, calendars and other more profitable ventures that do not rely on advertising revenue, as well as its other trademark assets, including clothing and merchandise, entertainment and events, and its heavily-trafficked website, which is visited by a thriving Wahine community. “The Wahine brand remains extremely viable in the marketplace,” says Edwards, who stressed that the independently-owned Wahine, Inc. will be licensing the name on products beyond printed matter.

îI realized this past year when inquiries came in about licensing our name that — we did it — we accomplished what we set out to do. Weíd become a multi-media and merchandise company. The magazine led womenís surfing out of the Dark Ages, and created an authentic brand for girls surf/skate/snow.” Edwards adds that Wahine, Inc. has not ruled out the possibility of a relaunch of the magazine in the future.

The announcement comes at a time when advertising revenue at major publishing houses nationwide is down about 25 percent overall. Wahine’s own shrinking ad base has been accompanied by overt competition from Surfing Girl, a recent stand-alone launch by Primedia, which also owns Surfing and recently purchased Surfer. Surfer’s former owner, emap USA, indicated it was eager to buy Wahine in 2000, but negotiations dissolved just prior to Primedia’s purchase of emap USA.

“The ‘Surf Divas’ and the ‘Surf Chicks’ — not to mention the women’s divisions of major surf companies like Roxy Quiksilver — had nowhere else to market themselves where they would actually reach their potential consumer,” Edwards contends. “We identified their consumer and brought consumer and manufacturer together. We’re grateful to have been able to provide such a unique marketing venue, particularly for the smaller women-owned companies. Together we made up the core of the women’s surf market.”

“Wahine has had such a passionate readership,” says founding editor Elizabeth Glazner, who had remained at the editorial helm through a redesign, the explosion of the Internet and creation of Wahine’s own website, and the coming and going of several other women’s sports lifestyle magazines including Fresh and Tasty, Surfer Girl, Women’s Sports Traveler and even Conde Nast Women’s Sports and Fitness, while being extremely influential in helping to identify and shape the women’s surf market.

“Our readers confess an appreciation for Wahine that is unparalleled. Probably because the magazine has been truly inspired. We created it in the image of our readers, and have always remained true to that ideal, in spite of harrowing industry forces that would have us compromise our editorial integrity every which way.”

“Our Board of Directors decided to close the magazine, rather than resort to compromise,” says Glazner. “We are proud of Wahine. We paved the way for a lot of change in what is undoubtedly one of the most sexist and confounding industries, and the journey has been incredibly rich and fulfilling on a personal level for everyone at the magazine, including advertising director Laura Horvath, design director Anthony Radford and office manager Chris Morales.”

Pierce Flynn, surf industry veteran and president of Surfdog Entertainment said, “Wahine gave an authentic voice and face to women’s surfing and beach culture. It married a love of the ocean with a deep sense of caring for nature that encouraged lifelong support for conservation groups like the Surfrider Foundation. The action sports industry will feel the loss of Wahine’s presence as a true originator and value-creator, as well as a market indicator.”

Kathleen Gasperini, Founding partner of Youth Label Networks, founder of Boarding for Breast Cancer and founder of W.I.G. Magazine (Women in General) said about the close of the publication, “Wahine magazine was a pioneer publication for women far beyond the scope of action sports. It provided a platform for active women’s culture by tapping into real women surfers and athletes and their lifestyles. They understood the culture, which so many other women’s magazines completely missed. Not having Wahine around any longer will be like taking one giant step backwards for women’s publications.”

Wahine premiered as a 36-page anomaly among consumer magazines at the U.S. Open of Surfing in Huntington Beach in July of 1995, and won a Maggie Award for Best New Consumer Publication. Early in its reign as the media leader of the women’s surf/skate/snow industry, it was pestered by trademark disputes and similar distractions apparently from deep within the surf industry, but successfully defended its trademark rights.

“To say it’s a case of two women surfers coming out of nowhere to create a magazine and gain entrance into an ‘old boys’ network’ is a cliche, but it’s so true,” Glazner says. “In spite of that, we got our message out there; our readers knew the difference. Now were ready to take our message into new territory and really have fun with it.

Anarchy/Angel Team News
There is a positive buzz on the street that Anarchy and Angel are making some waves and are the ones to watch this year. If you happened to check out MTV’s “TRL” on December 3rd, you may have caught a glimpse of the band P.O.D. proudly representing Anarchy, with drummer Marcos Curiel, wearing the “Narce” frame with his prescription lenses popped in.

Far away from the bright lights and late nights the surf has been amazing throughout the month of November, everywhere from Hawaii, Cali, OZ all the way to Tahiti. Our crew has been trotting the globe sourcing out the sickest and best waves possible, and many have been fortunate enough to have a cameraman pointing directly at them, point and shoot!

A very big surprise this November was Pat Maus tying the knot, (finally) with his lovely bride and long time girlfriend, Karen. Good on ya Patrick!

Elijah Young has been added to the invitee list of big wave surfers involved in the Billabong’s Big-Wave Odyssey tour.

And as for the ladies of Angel, Serena Brooke was featured in the latest W fashion magazine as well as in Sports Illustrated for Women and Health and Fitness for Women. She has been very busy and to top things off she just finished 4th in the World for Women’s Surfing WCT tour.

Announcing The New Look WWW.Chillivideo.Com
Chilli Video, producers of some of the best freesports video titles on the planet have been working away to make their new website more fun and even easier to use. The new look website has search facilities to help you find what you’re looking for, easy to navigate sections for each sport as well as cool cut previews that you can watch online.

The “new release” page helps keep you up to date with the latest kick ass videos and there’s also a ‘special offers’ page that flags up the best offers available if your after a bargain.

Chilli has introduced a registration page to save you keying in all your details each time you buy. There is also the chance to sign up for a monthly newsletter detailing news of all the latest releases and gossip in the world of freer Chris Morales.”

Pierce Flynn, surf industry veteran and president of Surfdog Entertainment said, “Wahine gave an authentic voice and face to women’s surfing and beach culture. It married a love of the ocean with a deep sense of caring for nature that encouraged lifelong support for conservation groups like the Surfrider Foundation. The action sports industry will feel the loss of Wahine’s presence as a true originator and value-creator, as well as a market indicator.”

Kathleen Gasperini, Founding partner of Youth Label Networks, founder of Boarding for Breast Cancer and founder of W.I.G. Magazine (Women in General) said about the close of the publication, “Wahine magazine was a pioneer publication for women far beyond the scope of action sports. It provided a platform for active women’s culture by tapping into real women surfers and athletes and their lifestyles. They understood the culture, which so many other women’s magazines completely missed. Not having Wahine around any longer will be like taking one giant step backwards for women’s publications.”

Wahine premiered as a 36-page anomaly among consumer magazines at the U.S. Open of Surfing in Huntington Beach in July of 1995, and won a Maggie Award for Best New Consumer Publication. Early in its reign as the media leader of the women’s surf/skate/snow industry, it was pestered by trademark disputes and similar distractions apparently from deep within the surf industry, but successfully defended its trademark rights.

“To say it’s a case of two women surfers coming out of nowhere to create a magazine and gain entrance into an ‘old boys’ network’ is a cliche, but it’s so true,” Glazner says. “In spite of that, we got our message out there; our readers knew the difference. Now were ready to take our message into new territory and really have fun with it.

Anarchy/Angel Team News
There is a positive buzz on the street that Anarchy and Angel are making some waves and are the ones to watch this year. If you happened to check out MTV’s “TRL” on December 3rd, you may have caught a glimpse of the band P.O.D. proudly representing Anarchy, with drummer Marcos Curiel, wearing the “Narce” frame with his prescription lenses popped in.

Far away from the bright lights and late nights the surf has been amazing throughout the month of November, everywhere from Hawaii, Cali, OZ all the way to Tahiti. Our crew has been trotting the globe sourcing out the sickest and best waves possible, and many have been fortunate enough to have a cameraman pointing directly at them, point and shoot!

A very big surprise this November was Pat Maus tying the knot, (finally) with his lovely bride and long time girlfriend, Karen. Good on ya Patrick!

Elijah Young has been added to the invitee list of big wave surfers involved in the Billabong’s Big-Wave Odyssey tour.

And as for the ladies of Angel, Serena Brooke was featured in the latest W fashion magazine as well as in Sports Illustrated for Women and Health and Fitness for Women. She has been very busy and to top things off she just finished 4th in the World for Women’s Surfing WCT tour.

Announcing The New Look WWW.Chillivideo.Com
Chilli Video, producers of some of the best freesports video titles on the planet have been working away to make their new website more fun and even easier to use. The new look website has search facilities to help you find what you’re looking for, easy to navigate sections for each sport as well as cool cut previews that you can watch online.

The “new release” page helps keep you up to date with the latest kick ass videos and there’s also a ‘special offers’ page that flags up the best offers available if your after a bargain.

Chilli has introduced a registration page to save you keying in all your details each time you buy. There is also the chance to sign up for a monthly newsletter detailing news of all the latest releases and gossip in the world of freesports.

With a solid selection of Chilli’s own titles and a large selection from top quality producers you are guaranteed to find the best flicks in surf, snow, skate, windsurf, bmx, moto-x and mountain-biking. For that pre-session amp up or post-session chill out, whether it’s the latest releases, timeless classics, money saving deals, books or CD’s look no further than www.chillivideo.com.

Pat O’Connell, Mike Todd, and Jon Rose Join Team Clae
Podium Distribution (DVS, Lakai & Matix) has a new shoe line called CLAE.

Clae is proud to announce that World Tour veteran Pat O’connell, Jon Rose and the young talented Mike Todd have all signed up as members of the elite surf team.

Clae will be debuting at the ASR show in Long Beach this February. Come by to see this exciting new line.

Sessions Appoints Licensee For Europe
Sessions is happy to announce the appointment of Overlook Textile GmbH as the Licensee for the European Market.

Sessions is an action sports apparel and outerwear company based in Santa Cruz, California. Founded in 1983 as the nation’s first registered snowboard shop, Sessions has seen many changes since its inception. Today Sessions produces high quality men’s and women’s apparel, outerwear, accessories, and music for today’s youth lifestyle.

From the early 80’s, the Sessions brand was promoted through top name snowboard athletes such as Shaun Palmer and Terry Kidwell and continued to build the brand by offering athlete endorsed signature garments that were designed by snowboarding legend Jamie Lynn. Products designed by core riders of the sport has made Sessions’ reputation one known for its high quality, technical outerwear ñ a reputation that has carried over into other apparel categories manufactured by Sessions today.

The 2002 snowboard team consists of top name sponsored athletes such as Travis Parker, TJ Schneider, Peter Strom, Daniel Sappa, Hana Beaman and Line Oestvold to name only a few and continues to keep Sessions product on top in terms of design, function and in the fashion desired by today’s action sports enthusiasts. Sessions also sponsors top free-ski athletes like Shane McConkey.

With its roots also firmly established in the skateboard and Punk Rock music scenes, Sessions is well promoted through its own Sessions Records music label and through its pro skate team which carries the names of Scott Bourne, Adam Alfaro, Darren Navarette and Charlie Wilkens as well as a group of top name sponsored amateur skaters.

These talents will all be on display at the upcoming Winter ISPO 2002 in Munich Germany February 2nd ¿ 5th where Sessions records very own Missing 23rd will play live during the indoor snow and skate competitions while Sessions Athletes perform in each event.

With the appointment of Overlook Textiles GmbH, Sessions is prepared to step up its marketing and sales distribution to encompass and even broader pan-European market penetration.

The former distributor for Sessions, Rainer Soelch, who assisted in the realization of the Licensee agreement between Sessions and Overlook, retains a prominent position in the new organization and holds the responsibilities for sales territories PLZ 7, 8 and 9 in the German market. His extensive brand, product and retail knowledge will remain a valuable component to the newly formed structure at Overlook.

For further information and recent press releases about its products, teams and free music downloads, please check out the updated Sessions Website at www.sessions.com

Globe and Gallaz jump on board the OpT3
Op welcomes Globe and Gallaz as the presenting sponsor to the 2nd annual OpT3 in conjunction with Surfing and Surfing Girl Magazine. The event will take place on Thursday, January 31st and Friday, February 1st. at Huntington Pier (South Side). The two-day event will lead into ASR Long Beach, which sta