The 2013/14 Snowboard Preview & Trend Report

As we embark into a new year, TransWorld Business has compiled the ultimate hargoods guide to help you understand where we’re at, where we’re headed, and how you can successfully navigate smarter buys from brands that are setting the trends. We caught up with the industry’s biggest players to pick their brains on how the landscape is changing, how the industry can emerge stronger, and what their lines and strategies will look like in 2013/14. Pull up a seat and get ready for some of the most insightful opinions about where this train is heading. We’re starting with boards and will be rolling out different categories each Monday.

2014 Snowboard Trends At A Glance:

1. Shape Stories—Whether enhancing float in powder, maximizing pressability on rails, or just looking good, board shapes are enjoying greater attention.  Rounded tips and tails are the new old school.

2. Nailing the Niche—Manufacturers are tapping into new niches, resulting in increased offerings of pow surfers, premium ladies boards, and decks for little rippers.  These niche products also include cambered decks, which are experiencing a slight uptick in demand.

3. Skate Technology—For street-driven jib sticks, brands are appropriating technology from skate decks.  Look for stacked, wood ply cores and sidewalls.

4. The Whole Enchilada—Brands are continuing to emphasize how symmetry, shapes, camber stories, core profiles, and composite lay-ups interact to influence board performance.  Consequently, brands and retailers can deemphasize camber stories on the sales floor in favor of focusing on a board’s intended purpose.

For an in-depth analysis of market and product trends be sure to pick up a copy of our Winter issue.

Academy
Academy
AMPLID
Amplid
APO
APO
arbor
Arbor
Bataleon
Bataleon
Burton
Blak Sheep

Burton
Burton
capita
Capita
chimera
Chimera
DC
DC
Dinosaurs Will Die
Dinosaurs Will Die
Endeavor
Endeavor

Epix
Flow
Flow
G3
G3
GNU
GNU
Head
Head
HS
High Society

Illuminati
Illuminati
IPP
Interior Plain Project
Jones
Jones
Lib Tech
Lib Tech
K2
K2
millenium
Millenium Three

monument
Monument
NS
Never Summer
Niche
Niche
Nitro
Nikita
Nikita
Organic
Organic

oz
Oz
Prior
Prior
republic
Republic
ride
Ride
Rome
Rome
Rossignol
Rossignol

Roxy
Roxy
Salomon
Salomon
Signal
Signal
Sims
Sims

Slash
Slash
Smokin
Smokin
Stepchild
Stepchild
Unity
Unity
Venture
Venture

Yes
Yes