You've heard the buzz and seen some of the highlights, but if you haven't had a chance to get your hands on a copy of the TransWorld Business Summer Issue, now's your chance.
TransWorld Business is debuting a new digital platform with this summer's smoking swim preview issue through the iTunes store, bringing a rich and easy-to-navigate experience to your iPad, iPhone, or other tablet device.
Packed with supplemental coverage including behind-the-scenes videos from our sexiest Swimwear Showroom ever, shop tours, photo galleries, and much more, the fist iPad version of TransWorld Business serves up a huge menu of news and information for action sports retailers and brands including profiles of retailers' picks of top emerging brands, analysis of the current state of and opportunities in the skate industry, tools to increase participation, as well as emerging trends for 2013 in surf and skate hardgoods, swimwear, boardshorts, and apparel.
"While our print title dives deep into the biggest stories facing the industry, the iPad version allows us to go Marianas Trench in our effort to help you improve your bottom line by understanding the tough questions facing the industry," says TransWorld Business Editor in Chief Mike Lewis. "As the world goes increasingly digital, we're excited to be with our readers around the world, delivering the content they need in the medium of their choice."
Over the past few years, copies of TransWorld Business have been available exclusively in the United States, and based on demand from all corners of the globe, TransWorld created this new platform to deliver the focus and insight of the printed magazine to markets from Australia and Asia to South America and Europe, sharing insights and opportunities with retailers, reps, brands, and advertisers.
"Making TransWorld Business available on iPads and other tablets allows our advertising partners to expand their presence outside the United States," says TransWorld Media Group Publisher Liam Ferguson. "Global distribution has always been a goal for TransWorld Business, especially with the recent growth and success of international trade shows such as Bright, KnowShow, ISPO, and SBJ, to name a few, and the corresponding growth of the industry in each of those markets. Offering digital subscriptions to our audience will allow an easy, affordable alternative for action sports executives to stay connected and grow their businesses."