In an effort to increase the exposure of alpine snowboarding, a group of hard-booters including bronze medalist Chris Klug, have banded together to form America’s Snowboard Team. The team, which is sponsored by Hooters, was created by its members and will focus on helping them train for the 2010 Olympics.
According to the release:
For the first time ever, an independent group of alpine snowboarding champions have joined to create America's Snowboard Team (AST), which is the first professional snowboard team in the United States created by athletes for athletes.
The champs aim to increase visibility for alpine snowboarding, as the sport has been shadowed by the increase in popularity of the more rough and tumble, half-pipe and snowboardcross events. AST is also looking ahead to the 2010 Winter Olympic Games in Vancouver, and hopes to provide a premier training environment for hopefuls.
The group is currently comprised of four U.S. National and World Cup Snowboard Champions, including 2002 Olympic bronze medalist Chris Klug (Aspen, CO), Zac Kay (Mt. Shasta, CA), Josh Wylie (Stratton Mtn., VT), 2009 U.S. Slalom Champion; and Erica Mueller (Steamboat Springs, CO). Each athlete has already secured World Cup start positions for the upcoming Olympic qualifiers.
Rob Roy (Bend, OR), the U.S. Olympic Snowboard Team Coach in 1998, returns as AST's new Head Coach and veteran snowboarder Ian Price (Bend, OR) will serve as AST Assistant Coach and Technician.
There are so many cool and exciting elements about America's Snowboard Team, including the fact that they're sponsored by Hooters. The group is also is supported by Aspen/Snowmass and BCF.
Look for more about Chris Klug (a serious hero—just you wait) and AST here on the skichannel.com. For more information, visit www.americassnowboardteam.com.