DC Celebrates Opening Event at New Vegas Store

OFFICIAL PRESS RELEASE – DC CELEBRATES GRAND OPENING EVENT AT ITS NEW LAS VEGAS STORE
DC MOTOCROSS TEAM APPEARANCE AND AUTOGRAPH SIGNING

Las Vegas, NV – May 1, 2009 – DC Motocross team athletes and over 300 fans celebrated the grand opening of its newest store today at the Miracle Mile Shops at Planet Hollywood Resort & Casino with an autograph signing and store unveiling.

Guests were able to meet and get signed autographs from DC's top motocross athletes who are in town to check out the Supercross finals.  They were also treated with a special 20% discount to shop DC's latest Summer '09 collections.

DC Motocross team riders, Jeremy McGrath, Ricky Carmichael, Robbie Maddison, Nate Adams, Adam Jones, Dustin Miller and Davi Millsaps were all in attendance. Millsaps will be competing in the Supercross finals.

The DC Las Vegas store features men's and women's apparel, footwear and accessories, as well as DC's Skateboarding and LIFE Collections, which includes DC athlete signature models and DC Special Projects™.

For additional and hi-res images or more information please contact Sherrie-Anne Stacy at sstacy@dcshoes.com or 760.597.7866.