Questions Answered by V.P. of Marketing & Sales Gord Bailey
What are the biggest trends shaping the hardgoods market for next year? Riders are heading into the back country. Whether they go on sleds or skinning with split boards, or just post-holing their way up, everyone's heading into the biggest 'natural park' ever. What are the biggest forces shaping the changes and developments you've made to your boards? G3 is a back country company so we are focusing on split boards and providing riders access to new lines, fresh descents. To what degree are you emphasizing camber shape and core profiles in your lineup? The G3 boards performance is significantly dictated by its shape and core profile. They have undergone a huge amount of testing and tweaking to get to the final product.