OFFICIAL PRESS RELEASE – IPATH will present the premiere of “Walk Like a Warrior: The Apache Skateboards Story” at ASR San Diego booth #3227 on September 4-6. Shown for the first time in public, the film tells the story of the creation of Apache, a Native skateboard company created on the Apache Reservation.
With the support of IPATH, “Walk Like A Warrior” represents Native pride, history and culture in a unique, bold and innovative way. With the help of skateboarding, the Apache Skateboards crew rolls right past tired clichés, stereotypes and myths about Native Americans in the 21st Century. The film was co-directed by Douglas Miles, founder of Apache Skateboards and Franck Boistel.
All ASR attendees are invited to join IPATH as “Walk Like a Warrior” is screened at 1 PM, 3 PM and 5 PM daily during the duration of ASR.
Also this year, IPATH and Apache joined forces to create the I-PACHE collaboration. The I-PACHE consists of sneakers, fitted hats and t-shirts, all featuring unique Apache Skateboards imagery created by Douglas Miles. This is the first specific Native American shoe collaboration project ever brought to retail.
For more information, please go to www.IPATH.com.