OFFICIAL PRESS RELEASE – Santa Cruz, Calif. (Dec 1, 2008)—NHS, one of skateboarding’s largest and most successful manufacturer/distributors, is proud to welcome Flip Skateboards to its brand roster. NHS will utilize its global sales and distribution reach to realize Flip’s full potential as a dominant skateboard brand.
Bob Denike, President and CEO of NHS had this to say, “The addition of Flip strengthens our position to be the #1 skateboard supplier in the industry. The NHS strategy is simple; strong brands across all categories, innovative product development and working with the best pro skaters; past, present, and future. The Flip brand together with the global Flip team are a powerful and welcome addition to NHS. And frankly, it’s about f*#king time!”
Jeremy Fox, CEO of Flip states, “This move makes perfect sense for the Flip brand as well as for NHS as our new distribution partner, and we feel that there is great synergy in terms of direction and commitment between the two companies.” Per Welinder, one of the original owners of Flip Skateboards Inc., and the CEO of Blitz Distribution states that “This deal will allow Blitz to focus on Baker Skateboards, Fury Trucks, Birdhouse Skateboards, Sk8Mafia, Hook-Up’s and JSLV Clothing. Furthermore, this will allow Blitz more time and effort to flow into developing new brands.”
Geoff Rowley, Pro Skater, co-owner— Flip Skateboards Jeremy Fox, Flip founder, says “This move makes perfect sense for the Flip brand as well as for NHS as our new distribution partner, and we feel that there is great synergy between the two companies both in terms of business direction and commitment to skateboarding.”