Vans Surf Partners with Japanese Artist Yusuke Hanai on capsule for spring 2016
Vans, the original action sports footwear and apparel brand, meets Japanese artist Yusuke Hanai. Enter- Vans x Yusuke Hanai capsule for spring 2016.
Inspired by modern mid-century details and illustrations that aim to pay homage to surf culture, Yusuke takes it to the next level with intricate artwork, while adding a youthful Vans twist to Vans Surf footwear silhouettes and apparel pieces.
At the age of 25, Hanai left Japan for San Francisco to pursue an education in art. Hanai developed his own style after being inspired by artists within the counter-culture movement of the '60s. Known for his Japanese-infused, retro-styled illustrations, Vans says they are proud to collaborate with Hanai on a capsule that celebrates creative expression, surf, and art.
The collection's leading motif is a collage of surf-inspired illustrations including seagulls, fish, flowers, cacti, and a sad surfer. According to Vans Surf, the collection is meant to evoke a warm outdoor beach feel, prominently featuring white, blue, and burgundy. The Yusuke print can be found across the Vans Rata Vulc SF, the Authentic SF, the Slip-On SF and the Hanelei sandal. Yusuke's designs are also featured across a diverse selection of Vans apparel including the Yusuke Hanai Boardshort, Tank and Reversible Bucket Hat, part of the Vans Surf spring collection.
Promoted as offering classic style and modern comfort, the Vans x Yusuke Hanai collection is now available at www.vans.com
Vans®, a VF Corporation (NYSE: VFC) brand, is the original action sports footwear, apparel and accessories brand. Vans authentic collections are sold globally in more than 75 countries through a network of subsidiaries, distributors and international offices. Vans also owns and operates more than 450 retail locations around the world. The Vans brand promotes the action sports lifestyle, youth culture and creative self-expression through the support of athletes, musicians and artists and through progressive events and platforms such as the Vans Triple Crown of Surfing®, the Vans U.S. Open of Surfing, Vans Pool Party, Vans Custom Culture, Vans Warped Tour®, and Vans' cultural hub and international music venue, the House of Vans.
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