World Snowboarding Day – December 18, 2011

World Snowboarding DayThe 6th annual World Snowboarding Day will make its 2011 debut December 18th. The international day was created for snowboarders, by snowboarders, and intended on promoting the sport to the general public. This snowboard festival is open to everyone from beginners to pros, and will allow the general public to experience snowboarding for free. The event will allow riders free lessons for newcomers, contests, demos, equipment tests, parties, and music. Ski areas, ski federations, clubs, shops, pro riders, associations, and brands will host and share the day with the general public.

In 2010, World Snowboard Day took place in 38 countries, spread across 160 different events, and attracted more than 25, 000 participants.  The goal is to attract even more attention, and promote the sport we all know and love.

Created in 2006 by EuroSIMA and the WSF, this event was conceived by snowboarders for snowboarders. Since 2010 the Outdoor Sports Valley association (OSV) has become an event partner, with SnowSports Industries America (SIA) in North America and CorePower Asia in Asia as regional partners. All of these partnerships provide increased visibility and a broader worldwide presence for World Snowboard Day.


Founded in 1999, EuroSIMA is the European Boardsports Industry Manufacturers Association (surf, snowboard, skate …). Its role is to federate, defend, educate, promote and develop boardsports and sliding sports in Europe through a wide range of services and competencies (innovation and R&D, training and employment, sustainable development and economic resources).


The WSF or World Snowboard Federation was created in 2002 by delegates in the snowboard community from 14 countries. The WSF is the only international non-profit organization exclusively working to promote and to develop snowboarding: competitions, instruction, and adaptive education for the disabled.


The Outdoor Sports Valley association, created in 2010, aims to federate, to represent and to contribute to the development of the outdoor sports industry. Based in Annecy, France, in the heart of one of planet’s most unique playgrounds, OSV spans the Alps from Grenoble to Innsbruck, and encompasses the headquarters of most outdoor industry companies.


Since 1954 SIA (SnowSports Industries America) has been the referral organization that federates the snow sports industry in the United States. The association’s goal is to contribute to the development of the industry and the practice of snow sports. Supporting WSD was a natural choice.


Wang Lei has been a Chinese professional snowboarder since 2004. He created a Marketing- Communication agency, “Core Power Asia“, and decided to support WSD. This agency is specialized in action sports, lifestyle, tourism, leisure, fashion and event organizing.