LAGUNA BEACH, CALIF.– When the world’s finest winterathletes head to Salt Lake City for the 2002 Olympics, the world’slargest outdoor industry trade show will head to Southern California.
For one show only, the Outdoor Retailer Winter Market trade show willbring all the excitement, equipment and energy of the vibrant outdoorindustry to the recently renovated Anaheim Convention Center on Jan. 5-8,2002.
“We faced a unique challenge in finding an alternative location that wasa suitable host with available dates,” said Dieter Tremp, OutdoorRetailer Show Director. “Our goal was to provide the outdoor industrywith the most advantageous venue ã and the least disruption to theirbusiness.”
The Winter Market show has made its home at the Salt Palace ConventionCenter in downtown Salt Lake City since 1993. Aside from Winter Market2002, all future Outdoor Retailer shows are scheduled to be held SaltLake City.
A confirmed date and location for the 2002 On-Snow Demo, a two-day trialrun of the latest in winter equipment, has not yet been announced.
Tremp acknowledged that the show dates for 2002 are slightly earlierthan in previous years, but explained that the early announcement willprovide an extended lead-time for solid preparation.
The temporary relocation will make room in the Salt Palace during theOlympic year for the International Broadcast Center and InternationalMedia Center. That facility will provide working space for more than10,000 journalists representing 85 nations. According to Salt Lakeofficials, complete buildings and broadcast studios will be built withinthe Salt Palace walls, and NBC will occupy approximately one-third of theconvention center floor.
The broadcast and media center will occupy the Salt Palace fromSeptember, 2001, through March, 2002.The Outdoor Retailer Winter Market is the world*s largest winter outdoortradeshow with more than 2,500 exhibitor booths and 15,000 attendees.Outdoor Retailer is a division of Miller Freeman, Inc., located at 310Broadway, Laguna Beach, CA 92651, (949) 376-8155.
The Outdoor Retailer Winter and Summer Market Shows are the world’slargest outdoor industry trade shows. Outdoor Retailer Magazine,published since 1980, is the leading publication for the outdoormarketplace.
Information regarding the shows as well as Outdoor Retailer magazine isavailable on the Internet at www.outdoorbiz.com.