Snowjam Sponsors Chris Runge

Snowjam becomes a major sponsor of pro Chris Runge

WAYLAND, MA Snowjam, Inc., a leader in the snowboard industry, announced today that the company will be a major sponsor of pro snowboarder Chris Runge. Runge will exclusively use Snowjam snowboards, boots and bindings during competitions, making him the first professional to be sponsored by Snowjam. As part of the agreement, Snowjam will launch a collection of Pro Signature Model products designed by Chris.

Runge, 23, is currently the reigning 2003 USASA National Champion. Chris also qualified 1st in the 2003 Ripzone Invitational and finished 8th. His upcoming competition schedule includes the 2004 Vans Triple Crown of Snowboarding and the 2004 Winter X Games.

“We are proud and excited to support Chris and have him represent Snowjam,” said Steve Wolf, President of Snowjam. “Chris was sought after to be our first team rider because of his tremendous skills and vision for the sport. He is a true competitor, performer and sportsman and we are thrilled to be teamed up with him.”

The sponsorship of Chris is the first step of many by Snowjam to improve its visibility in the world of snowboarding. Snowjam has been a fierce competitor and market leader with the technology and design that goes into their products. Gaining additional visibility through the X Games will give Snowjam the brand exposure necessary to further compete in the competitive snowboard market.

“I am excited to be riding for Snowjam, a great company with a long history of producing quality snowboarding products,” said Chris. “I am looking forward to working with Snowjam in designing and developing a collection of pro model products, and I have no doubt we will do plenty of exciting things in the upcoming years.”

About Snowjam:

Snowjam has been a leading manufacturer of snowboard products for 10 years and is comprised of the Snowjam, Zuma and Spice (womens) brands. Based in Wayland, MA, Snowjam provides cutting edge gear all expertly designed and developed to maximize functionality and great looks. For more information on Snowjam, please visit www.snowjam.com or call 508-358-4550.

About Imani Sports:

Chris Runge is represented by Imani Sports, a Minneapolis-based sport management company specializing in athlete representation, event management and corporate sport marketing. Imani Sports was founded by Chris Murray and Rick Born in 1998. Contact James Sullivan at jamess@imanisports.com for questions or comments regarding Chris.