On Wednesday, per a press release on Business Wire, Hilton Worldwide Holdings unveiled a new program called “Five Feet to Fitness,” a new guest room category that will be available in full-service Hilton properties and allow fitness-focussed guests the opportunity to book a hotel room that transforms into a private gym.
“A guest room that combines a sleep and fully integrated fitness experience delivers an impressive new dimension of convenience and personalization — an industry first,” Ryan Crabbe, the senior director of global wellness at Hilton, said in the press release.
“Five Feet to Fitness has been thoughtfully engineered to serve as a guest’s personal wellness stage, complete with sports performance materials and best-in-class gym accessories,” Crabbe continued. “Guests will quickly realize we have gone much further than simply placing a piece of equipment in a room.”
The new room category will offer guests over 11 different pieces of fitness equipment and accessories to choose from when selecting a room. According to Skift it will generally cost travelers $45 to transform their rooms into a Five Feet to Fitness room.
Among the amenities offered in Five Feet to Fitness rooms are stationary bikes from Wattbike and the Gym Rax functional training station that will allow guests to indulge in everything from high-intensity interval training to suspension training.
The centerpiece of the Five Feet to Fitness room is the Fitness Kiosk — a touch screen display embedded within the Gym Rax system where Hilton guests can watch tutorials on how to use all of their fitness equipment and follow more than 200 guided workout routines that Hilton created with Aktiv Solutions in everything from yoga to cycling.
“We know that no matter how determined people are about making healthy decisions while at home, the ability to replicate those choices are often not as accessible as they should be while traveling,” Crabbe said in the press release. “We're creating choice and control for guests to drive their own fitness experience.”
Despite Crabbe’s statement that Five Feet to Fitness represents an industry first, Hilton’s move to place fitness equipment inside guest rooms is just the latest example of a chain in the hospitality industry embracing the fitness movement.
Even Hotels has offered gym equipment in all of its rooms since 2012, while Westin Hotels and Resorts introduced its WestinWORKOUT room last month, which includes a Peloton stationary bike for guests looking to take a quick spin class from the comfort of their room.
Currently, Hilton's Five Feet to Fitness is available at two locations — Parc 55 San Francisco and Hilton McLean Tysons Corner outside Washington D.C. — and will soon debut in markets like Atlanta, Chicago, Las Vegas, New York and San Diego.
Read more about staying fit while traveling