February 4, 2011; Anaheim, CA: The House of Blues in Downtown Disney Walk was abuzz during last night's SIMA (Surf Industry Manufacturing Association) Image Award ceremony held for the first time locally in Orange County; and L*Space Swimwear walked away for the fourth time with the FIRST four-time consecutive win - a first in SIMA history - with the WOMEN'S SWIM BRAND OF THE YEAR award.
Nabbing the four time win for Women's Swim Brand of the Year for 2010, L*Space was chosen as the winner out of a pool of the surf industries most recognized brands for having the most exciting designs, brand appeal, and significant business growth. L*Space Swimwear Founder and Creative Director Monica Wise and the entire L*SPACE team accepted the award in front of their surf industry peers.
"I am so thrilled to be honored with this award for the fourth year in a row." States L*Space Founder and Creative Director Monica Wise. "It's exciting to be in an industry where my peers are constantly challenging me to create exciting and innovate product every season."
This year's competition seemed exceptionally stiff as surf industry newbie and swimwear veteran Vitamin A by Amahlia Stevens was granted its first nomination for the same category along with Billabong Girls, Hurley, and Volcom.
"It's unbelievable." Wise exclaimed, still a bit stunned from the fourth win. "We couldn't have done it without the amazing people who make up the entire L*Space team and the retailers who support us. We owe it all to them."
A favorite amongst Hollywood's hippest and an editor favorite L*Space Swimwear is known for its mixing and matching gems, exquisite hardware detail, and designed for women with a dynamic lifestyle and an eye for fashion.
About SIMA Image Awards:
The SIMA Image Awards is the only awards program that gives SIMA members and surf specialty retailers the opportunity to recognize fellow surf industry companies for their outstanding contributions to the surf industry. The goal of the SIMA Image Awards is to identify the surf industry's most influential companies and recognize them for their efforts to advance and grow the industry over the past year.