March 28th, 2008: – Gold Coast Australia, On A Mission (OAM) is delighted to announce, 2007 ASP Australian Pro Junior Champion, Mitch Coleborn has beenrecruited to our global mission surf team.
Mitch joins current world number 3, and WCT surfer Bede Durbidge and the highly recognized US team of Taylor Knox, Shane Dorian, Ross Williams, the Malloy Brothers, Benji Weatherley, Alex Gray, Nate Yeomans, Melanie Bartels and Torrey Meister.
The powerful goofy footer from Queensland’s Sunshine coast will play a vital role in assisting with the re-launch of On A Mission’s new range of accessories into the Australian market.
“We are so stoked to have Mitch on the team, he was definitely one of our target riders and we are so happy to have him as a new member of the OAM family.”Announced Marketing Manager Dave Boehne. “Mitch has a strong presence both in Australia and in the US and is commanding respect, recently featuring on the cover of US surf magazine Transworld SURF. Mitch has got a great profile and is very marketable. We look forward to helping him elevate his profile here in the US.”
2007 was a fantastic year for young Mitch Coleborn, virtually unstoppable winning a long list of Pro Junior events including the:
Australasian Pro Junior Series
ASL Hottest 100 Competition
Dakine Pro Junior, Narrabeen, Australia
Brothers Neilsen Pro Junior, Gold Coast, Australia
Billabong Pro Junior, Coffs Harbour, Australia
Billabong Pro Junior, Sunshine Coast, Australia
VQS Airshow, Newport Beach, California, USA
“Mitch is a great competitor, he keeps his cool and rips in both the larger and smaller surf conditions,” said Dave Boehne. “As you can see from his impressive results last year, the boys on the WQS and WCT circuits will definitely have Mitch snapping at their heels over the coming years.
“Last year was a great year for me, but I really want to keep pushing the limits and take my surfing to an all new level in 2008. It has been a great start to the year and I’m stoked to now be a part of the OAM team,” said Mitch Coleborn. “OAM has a really strong presence in the US, with a great team and great product. I look forward to helping them blow up again here in Oz.”
Ross McInnes, Marketing manager for OC Imports Pty Ltd (On A Missions Australian distributor) said, ” I am delighted to have Mitch on the team. He has got his head screwed on, he is focused and has that fire in his eye. He holds himself extremely well and over the coming years he is definitely going to go from strength to strength. Mitch is the perfect compliment to our growing team and brand image here in Australia. I look forward to providing him with all the support we can offer.”
With the final design touches being made on Mitch’s signature pad, market release is expected globally this coming May.