So wait, "The King" gets a string of last place finishes and gets a contract extension? You bet your ass he did! In contrast to all the "Quiksilver is done" rumors, it appears the industry leader isn't dead after all and is still in cahoots with the World's Best Surfer ever. Good for Quiksilver, good for Kelly, and at the end of the day, good for the rest of us! On a side note, have you tried Quik's new Diamond Dobbie trunks? Sick…
Quiksilver Extends Kelly Slater's Endorsement Agreement With New 5-Year Deal
Surf Legend's Partnership with Quiksilver Continues with New Projects and Pursuit of 10th Asp World Championship
(Huntington Beach, Calif.) June 8, 2009 – Quiksilver is pleased to announce that it has signed legendary 9-time ASP (Association of Surfing Professionals) World Champion Kelly Slater to a 5-year endorsement contract, extending his sponsorship arrangement with the company and ensuring that the greatest surfer of all time will be sponsored by Quiksilver for his entire competitive career.
Robert B. McKnight, Jr., Chairman of the Board, Chief Executive Officer and President of Quiksilver, Inc., commented, "We couldn't be more pleased than to continue our long-standing relationship with the greatest surfer the sport has ever known. Kelly has been a fantastic spokesman for Quiksilver, a terrific ambassador and promoter for the sport of surfing and a true friend of the company. Kelly continues to work toward broadening the exposure of surfing through projects such as his upcoming IMAX movie, and he's got some great ideas that we will work on together to enhance the marketability of surfing and bring surf competitions to a broader audience in new and innovative ways. Kelly's agreement to accept a significant portion of his compensation in the form of Quiksilver stock demonstrates his confidence in Quiksilver and our future prospects. We are absolutely delighted to continue our partnership with Kelly."
Kelly Slater added, "Quiksilver's been family to me for so long it’s hard to remember a time before them. It might not come as a surprise to many people that I’ve re-signed with them but there have been major transitions in my life and many changes within Quiksilver. It’s a long relationship and things often alter over the course of time. In our case, we’ve got exciting projects that coincide and are still stoked working and surfing together. These next 5 years and beyond will end up being our best together. As we put our minds and efforts together capturing our lifestyle and creating product that reflects this, I see Quiksilver remaining the industry leader. Revisiting what got us there and breaking new ground into some unforeseen areas, it seems things are on the upswing and it's a fresh time again."
For more information about Kelly Slater and Quiksilver, please visit www.quiksilver.com.
Quiksilver is committed to providing tools for uncovering, expressing and expanding your personal style. Our aim is to foster the sense of individual expression and excitement – the stoke that is the essence of boardriding*. We’re also here to spread the word because the only thing better than finding stoke is sharing it.
*Boardriding is about timing and style. It's youthful, active, casual, and free flowing. There is no wrong way to ride a board. The goal is simply to learn, progress, improve, and give it your own interpretation.