INCIPIO Announces Multiple Protective Cases for iPad Mini

The latest version of the Ipad functions in much the same way as its predecessors, however due to its new shape and size, many old cases and accessories will not be compatible. INCIPIO has announced a new line of protective gear and built in stands tailored to the requirements of the Ipad Mini.


IRVINE, CA – October 23, 2012 – Incipio® is proud to announce its first iPad® mini protective case offering, featuring four iconic forms designed to enhance the new Apple® (NASDAQ:AAPL) device. Incipio, designer and manufacturer of award winning mobile device accessories, created the LEXINGTON™, LGND®, NGP®, and top-selling feather® carrying cases for the iPad® mini, available now for pre-order online at and in retail stores nationwide in the coming days.

 "The much-anticipated iPad mini is an exceptionally impressive device and we are thrilled to offer products to support it," says Andy Fathollahi, Chief Executive Officer of Incipio.  "Our talented team of industrial designers and engineers are developing these protective cases to seamlessly match the curves and form of Apple's iPad mini, and we are ecstatic to share them with our customers."

 Incipio's LEXINGTON™, LGND®, NGP®, and popular feather® cases complement the design of the iPad® mini and use dependable, high-performance materials that enhance the user experience.  The iPad® mini protective covers come in a variety of colors, from Cyan Blue and Cherry Blossom Pink to Royal Purple and Obsidian Black, and offer unique solutions such as leather folios and origami inspired convertible covers for users to view, type, and share with ease.

 Incipio's initial iPad® mini case offering will be available at retailers nationwide. In addition, they can be found online at  "Additional Incipio product for iPad® mini will be announced in the near future," says Katie Rychel, Marketing Manager at Incipio.   

 Product Details:

 LEXINGTON™ for iPad® mini transports and secures the new device with a slim tab closure design that is equally stylish as it is protective. Crafted from a rigid Plextonium™ frame and vegan leather, the hybrid cover folds two ways for easy viewing and sturdy typing positions. Features include:

 – Rigid Plextonium™ frame offers access to all controls

– Multiple hands-free viewing and typing modes

– Micro suede lining combined with a vegan leather front for sophisticated protection

 LGND™ for iPad® mini combines the flexibility of origami inspired folding with the ruggedness of hardwearing vegan leather. Easily fold the LGND™ into both horizontal and vertical viewing modes for an enhanced experience. Features include:

 – Rigid Plextonium™ frame offers access to all controls

– Origami inspired folding convertible cover design

– Magnetic front closure

 NGP® for iPad® mini, short for Next Generation Polymer, is an impact protective case for the iPad® mini. Comprised of a semi-rigid soft shell NGP® material, the malleable design makes the NGP® easy to slip around the edges of the new iPad® mini but firm enough to withstand typical impact and scrapes. The smooth matte finish leaves the NGP® soft to the touch, ideal for those looking for sleek and reliable protection. Features include:

 – Easy wrap around design with smooth matte finish

– Impact resistant semi-rigid NGP® soft shell is stretch and tear resistant

feather® for iPad® mini offers a sleek, ultra-light design with low-profile protection for the new device (7.87"H x 5.3"W x .28"D). Made for users seeking a subtle form factor that offers protection, the rigid Plextonium™ frame wards against unwanted dents and scratches. Features include:

 – High density, ultra-light Plextonium™ frame

– Sleek, low-profile ~1mm thin

– Soft touch finish

 For the latest product news and announcements connect with Incipio on Facebook (, Twitter (@myincipio), and Instagram (@incipio).

 About Incipio:

Incipio® is a Southern California based designer and manufacturer of award winning mobile device accessories. Established in 1999, Incipio® is widely recognized for consistently creating state of the art protective solutions for the mobile world. Through an untiring commitment to innovative and original designs, Incipio® is globally recognized for the functional and premium accessories the brand produces. Incipio's products are sold worldwide in leading consumer and electronics retailers, mobile retailers and through