Liquid Nation Ball 5 Tickets On Sale Now

OFFICIAL PRESS RELEASE – ALISO VIEJO, Calif. (July 21, 2008) – The SIMA Humanitarian Fund is proud to announce that tickets for Liquid Nation Ball 5, set for Friday, September 5, 2008, are officially on sale now. The always sold-out event will feature two special additions this year: honoring Dr. Dave Jenkins, CEO of SurfAid International, as the first-ever SIMA Humanitarian of the Year, and also the debut of a luxury silent auction sponsored by Riviera magazine.

Over the past five short years, Liquid Nation Ball has become one of the surf industry's most anticipated fundraising events, benefiting 14 surf-related humanitarian organizations. The event is strategically placed
on the second night of ASR September for the most influential figures, stars, and icons of the surf industry to attend. Tickets are limited and available on a first-come, first-served basis and can be purchased for $300 each. Look for your invitation in the mail, or download the ticket order form at

"Every year Liquid Nation Ball keeps setting the bar higher for raising funds for the deserving beneficiaries and the party just keeps getting better," said Fernando Aguerre, Liquid Nation co-founder and host. "The
event has grown in popularity and the tickets are in high demand. Buy your tickets today and ensure your spot at Liquid Nation Ball 5. Remember, your support will help save a life!"

Attendees will also have the opportunity to support the Liquid Nation beneficiaries during both the live and silent auction. The live auction, traditionally geared more toward the interest of die-hard surfers, will be
as big and exciting as in years past. However, this year and for the first time, all the bidding won't be going to just the surfer guys. The silent auction, sponsored by the exclusive Riviera magazine, will showcase luxury items for the women and their families. Unique resort, spa, dinning, and high-end retail packages will be a bidders delight – mixing support of the Liquid Nation Ball beneficiaries with pleasure.

Liquid Nation Ball 5 will be held in La Jolla, Calif., beginning at 7:30 p.m. at the ocean-front home of Fernando and Vicky Aguerre. The event includes dancing, live music, great food, open bar, and a short live auction of a unique collection of one-of-a-kind items to benefit the 14 surf-related humanitarian organizations. Last year's event raised more than $250,000 and the SIMA Humanitarian Fund Board of Directors aims to beat that record amount in 2008. For more information visit

Liquid Nation Ball was originally created by Santiago and Fernando Aguerre to support the humanitarian efforts of SurfAid. In 2006 the brothers donated the Ball to the SIMA Humanitarian Fund, a 501(c)(3) charitable foundation. The event now serves as the official fundraising event for the SIMA Humanitarian Fund. All proceeds from Liquid Nation Ball 5 will benefit 14 surf-related social and humanitarian non-profit organizations selected by the SIMA Humanitarian Fund Board of Directors for their efforts focusing on improving the quality of life, health and/or welfare of people. The 2008 Liquid Nation Ball beneficiaries include Keep a Breast, Boarding for Breast Cancer, Surfer's Healing, Jimmy Miller Foundation, AccesSurf Hawaii, Outdoor Outreach, Get a Board Foundation, Ka Keiki O Hawaii Foundation, Stoked Mentoring, L.A. Surf Bus, Life Rolls On, Project Wipeout, SurfAid International and Sumba Foundation.

For event information or to make a contribution to the SIMA Humanitarian Fund, please contact Shannon Park, or 949.366.1164 x2.

The Surf Industry Manufacturers Association (SIMA) is the official working trade association of more than 300 surf industry suppliers. Founded in 1989, SIMA is a non-profit organization that serves to promote awareness of the surf industry and participation in the sport of surfing through public relations efforts and a variety of services, educational programs and research. In addition, SIMA actively supports oceanic environmental efforts through its 501(c)(3) charitable environmental foundation, the SIMA Environmental Fund. In the past 19 years, SIMA’s Environmental Fund has raised more than $4 million for environmental groups seeking to protect the world’s oceans, beaches and waves. The SIMA Humanitarian Fund, also a 501(c)(3) charitable foundation, was established in 2006 to award grants to various surf or boardsport related social and humanitarian non-profit organizations whose efforts are focused on improving the quality of life, health and/or welfare of people.