Star Wars | Nixon Collection : Star Wars Light Side Campaign Released

For the Star Wars Light Side campaign, graphic design company ABC brought Nixon’s out-of-this-world watches to life

For the newest Star Wars | Nixon watch collection, design studio Already Been Chewed (ABC) was enlisted to bring the campaign’s newest watches to life. R2D2 and C3PO have been introduced as the newest characters to influence this season’s watch styles and design. Featuring the creative graphic design of ABC, the watches were brought to life in these trailers.

In the spirit of doing the never been done, with our emphasis on the details, this season Nixon is proud to welcome a new range of STAR WARS watches and accessories inspired by the good guys. The Light Side Collection introduces new characters, styles and designs featuring the Jedi, C-3PO and R2-D2. The addition of the Galaxy’s peace-seeking vigilantes captures and showcase the unprecedented storytelling that STAR WARS represents in original ways and are unlike anything you’ve seen before.