Da Kine has offered product support to the Mt. Baker Banked Slalom at Mt. Baker, Washington for the past several years. Expanding on this relationship, Da Kine has agreed to provide all Mt. Baker Banked Slalom event staff with backpacks for 2002, in addition to give-away product for competitors.
Everyone at Da Kine is very excited about this promotion with Mt. Baker. Mt. Baker has always been a major testing ground for Da Kine products- the rugged terrain and intemperate weather conditions provide an excellent environment for testing the best snowboarding accessories in the business.
Da Kine’s Snow Marketing Manager, Randy Torcom, who worked with Gwyn Howat of Mt. Baker to create the Da Kine/Legendary Banked Slalom backpack promotion, says, “Mt. Baker is a special place to everyone at Da Kine. The Mt. Baker Legendary Banked Slalom has been in the eye of the media since its creation in 1985, and is a perfect opportunity to increase Da Kine’s exposure at one of the most famous snowboarding events in the industry. We wanted to get creative with our sponsorship for the event this year. With the event staff wearing our packs we get product visibility throughout the event as well as a positive affiliation with the area and the contest.”
Mt. Baker’s Gwyn Howat comments, “We’re super stoked to have our staff sporting Da Kine packs during the event this year. Da Kine packs always make the grade against the elements at Mt. Baker and they are a perfect compliment to our staff members, who always need a place to stash their gear”.
The 18th Legendary Mt. Baker Banked Slalom will be held January 25, 26 & 27th, 2002. Da Kine team riders Josh Dirksen, Matt Goodwill, Justin Mooney, Janna Meyen, and Shin Campos will be putting Da Kine gear to the test while ripping up the course this year. For more information on the contest, check out www.mtbakerskiarea.com. For more information on Da Kine products and team, log on to www.dakine.com.