Roxy surfers catch a ride on the Supsquatch


Not all car commercials are made equal, just like not all SUP boards stack up to the 16-foot inflatable Supsquatch—just ask Roxy team surfers Kelia Moniz, Bruna Schmitz, and Kassia Meador. They're the stars of a new five-part video series touting the capabilities of the Ford Fiesta, in which Moniz—a Honolulu native—shows her fellow water women the highlights of her hometown … and takes them for a ride on the giant blow-up SUP board. To watch the normally graceful surfers flop around on the raft is priceless. We're even starting to succumb to the subliminal advertising. Come on, the car does have climate control.